CIMA CIMAPRO15-E03-X1-ENG Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Strategic Control | 20% | |
| Generating Strategic Options | 15% | |
| The Strategy Process | 15% | |
| Digital Strategy | 15% | |
| Making Strategic Choices | 15% | |
| Analysing the Organisational Ecosystem | 20% |
CIMA E3 - Strategic Management Question Tutorial Sample Questions:
1. Which THREE of the following frameworks are used solely to evaluate the external environment of an organization? (Choose three.)
A) PEST Analysis
B) Porter's Diamond
C) Porter's Five Forces Model
D) Porter's Value Chain
E) Kaplan and Norton's Balanced Scorecard
F) SWOT analysis
2. A Service Level Agreement (SLA) defines exactly what services a service provider will provide and the required level or standard for those services.
Which of the following statements regarding Service Level Agreements is NOT correct?
A) Service Level Agreements should include the expected response time to technical queries.
B) Service Level Agreements should include the procedures for cancelling the contract.
C) Service Level Agreements should include the targets and benchmarks to be used and the consequences for failing to meet them.
D) Service Level Agreements should include a guarantee to provide 100% availability for complaint resolution.
3. GV is a manufacturer and retailer of high quality suede gloves. GV makes all of its sales in country F, and is extremely profitable. After many successful years trading, GV has accumulated significant cash reserves and would like to grow the business organically.
After some investigation work, GV has discovered an opportunity to sell leather shoes in country P.
Which of the following strategic directions is GV taking if it pursues this opportunity, according to Ansoff's product / market matrix?
A) Related diversification
B) Product development
C) Market development
D) Market penetration
4. DRAG DROP
QR is a conglomerate with two divisions, A and B.
Given the information below, select the most appropriate strategy for each division to implement.
Select and Place:
Correct
5. ZYX is a global hotel chain, employing over 10,000 staff worldwide. ZYX operates a Code of Conduct for all of its staff, which states "Our staff are the most important assets of our business operations. We expect the highest standards of ethical and professional conduct from all staff, who must display the principles of trust, respect, equality, integrity and fairness at all times." Which THREE of the following actions could ZYX take to positively influence its staff to work to the ethical and professional principles in its Code of Conduct? (Choose three.)
A) Operate a system of reward incentives for staff who display high ethical and professional standards.
B) Interview process for staff prior to employment, to assess their understanding of ethical and professional behavior.
C) Set performance targets in diversity and equality for its hotel senior managers.
D) Induction and on-going staff training on ZYX's Code of Conduct and ethical and professional principles.
E) Disciplinary actions, such as fines, for staff who do not display high ethical and professional standards.
F) Publication on its website of ZYX's Code of Conduct and regular examples of staff displaying the highest standards of professional conduct.
Solutions:
| Question # 1 Answer: A,C,D | Question # 2 Answer: A | Question # 3 Answer: A | Question # 4 Answer: Only visible for members | Question # 5 Answer: A,B,D |
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