Facebook 600-101 Exam Syllabus Topics:

Facebook Certified Community Manager Sample Questions:

Question 1

A growing business wants to create a yearly summit for current and prospective customers to increase awareness and drive sales. The community manager needs to convert 30% of existing community members into buying tickets for the inaugural event.
Which two steps should the community manager take to accomplish this task? (Choose 2)

A. Post a link to the event website with a daily reminder to purchase
B. Schedule event speakers to host Q&As in the community leading up to the event
C. Reach out privately to community members who might be interested in attending
D. Provide discount codes to community members who buy early bird tickets

Question 2

The community manager of a small business group joins a Facebook networking group as a member and leaves responses on multiple posts.
The community manager's comments negatively compare the management styles of both groups, which goes against the rules of the networking group.
The community manager of the networking group wants to reinforce to the whole community that every group has its own rules and culture.
Which two actions should the community manager of the networking group take? (Choose 2)

A. Delete the member's comments and mute them for seven days
B. Remove the member from the group
C. Reply to the member's comment and tag them in the rule post
D. Repost a group rule and mute them for seven days

Question 3

A community manager runs a Facebook group for people who have challenged themselves to refrain from drinking alcohol for 30 days.
The group has grown organically over two years after the founder completed a 30-day challenge and invited people to join. The group now has includes over 3,000 members who use it as a resource for tips, guidance and support as they take on the challenge.
The community manager wants to make the group the recognized source for support.
Which step should the community manager take first?

A. Ask the members to provide profitable ideas for the community
B. Review community posts and delete unprofessional content
C. Define the brand guidelines for cohesive content in the community
D. Tell members they need to pay to stay in the community

Question 4

After several years of rapid growth, a highly engaged group loses its original community manager. When someone new assumes the role, they discover many posts violate community guidelines and require moderation. This new community manager therefore wants to establish a strong presence and clarify the group rules.
Which option is the most efficient method to re-establish communicate community guidelines?

A. Comment on posts with links to the community guidelines
B. Remove members who have previously violated the community guidelines
C. Tag members in a post when they violate the community guidelines
D. Share the community guidelines in an announcement post

Question 5

A well-known women's fashion brand has a significant online presence and a strong customer base in the 50-65 age group. To attract a younger demographic, the company contracts with a famous designer to launch a new line, which launches in one month.
Which two actions should the community manager take to increase brand awareness? (Choose 2)

A. Start new social media accounts to target the new demographic.
B. Ask community members to create a post and tag several friends.
C. Run targeted ads across all the platforms that the brand uses.
D. Comment on competitor posts so that their community learns about the new line.
E. Invite fashion influencers to promote the new line during a live launch.

Solutions: